Terms and Conditions

Terms and Conditions of Service

HUBMYPYME SAS – Tax ID: 901708061

Pocket Marketing

Last updated: February 9, 2026

1. ACCEPTANCE OF THE TERMS

Welcome to Marketing de Bolsillo. These Terms and Conditions of Service (hereinafter, the “Terms”) constitute a legally binding agreement between you (the “Client” or “User”) and HUBMYPYME SAS (Tax ID 901708061), located at Calle 161 54 10, Bogotá D.C., Colombia (hereinafter “Marketing de Bolsillo,” “we,” “the Agency,” or “the Company”).

By entering into a contract, accepting a commercial proposal, or using any of our services available at www.marketingdebolsillo.com (the “Services”), you agree to be bound by these Terms. If you do not agree to these Terms, you must not use our services.

2. DEFINITIONS

For the purposes of these Terms, the following definitions shall apply:

Agency or Marketing de Bolsillo: HUBMYPYME SAS, operating under the Marketing de Bolsillo brand.
Client or User: A natural person or legal entity that contracts the Marketing de Bolsillo Services.
Services: Strategic marketing, digital marketing, design, trade marketing, and business training services offered by Marketing de Bolsillo.
Project: Specific work commissioned by the Client, either on a one-time payment basis or through a monthly retainer.
Proposal: A document that details the scope, deliverables, timeline, budget, and specific terms of each project.
Deliverables: Specific products or results agreed upon in the Proposal (designs, campaigns, websites, strategies, reports, materials, etc.).
Retainer: A continuous service plan with recurring monthly billing.
One-Pay Project: A service model with a defined scope and a single payment (which may be divided into milestones).
Pilot: Initial trial period for retainer-based projects, with a minimum duration of 3 months.
Client Digital Assets: Accounts, profiles, domains, and data configured in the Client’s name (Google Ads, Meta Business, Analytics, CRM, hosting, etc.).

3. DESCRIPTION OF SERVICES

3.1 Purpose

Marketing de Bolsillo is a strategic marketing agency that offers comprehensive 360° services for companies seeking sustainable growth and commercial autonomy. Our services include:

A) Digital Marketing

Design and development of corporate websites, landing pages, and e-commerce sites
Professional social media management (strategy, content, community management)
Digital advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads)
B2B and B2C Lead Generation and Qualification Strategy
Configuration and implementation of CRM and automation tools
Analytics Setup and Metrics Tracking
SEO Optimization and Organic Search Engine Ranking
Email marketing and automation
Content Strategy and Content Marketing

B) Trade Marketing and Point-of-Purchase Materials

Design and production of booths for trade shows and events
Printed materials (brochures, catalogs, flyers, posters)
Point-of-sale branding (signage, displays, POP materials)
Packaging and Label Design
Logistics coordination for retail promotions

C) Design and Branding

Visual identity and logo design
Brand Manual and Graphic Guidelines
Corporate Presentation Design
Publication design (reports, white papers, e-books)
Sales and marketing materials

D) Strategic Consulting

Digital Presence Assessment and Business Strategy
Designing go-to-market strategies for new products
Comprehensive 360° Campaign Planning
Digital Marketing Audits and ROI Optimization
Strategic guidance for sales teams

E) Business Training

Training on digital marketing tools for internal teams
Training in Digital Prospecting and Lead Generation
Training in the use of CRM and sales tools
Customized strategic workshops

3.2 Service Options

Marketing de Bolsillo offers its services in the following formats:

One-Pay Projects

Scope defined and finalized in the Commercial Proposal
Schedule with specific due dates
Lump-sum payment (may be divided into milestones depending on the project)
3-month warranty after delivery

Monthly Retainers

Ongoing services with recurring monthly billing
Defined monthly scope (hours, deliverables, services included)
Minimum commitment of 3 months (pilot period)
Automatic month-to-month renewal after the trial period
1-month warranty after the contract ends

Hybrid Projects

A combination of one-time deliverables and recurring services
Specific terms defined in the Commercial Proposal

3.3 Ownership of Digital Assets

Fundamental Principle: All digital assets created or configured for the Client are the property of the Client from the moment of their creation.

Marketing de Bolsillo is committed to:

Set up all accounts and platforms in the Client's name
Grant the Customer full administrative access
Do not retain any information or data about the customer once the business relationship has ended
Facilitate the full transition of all assets upon the expiration of the contract

This includes, but is not limited to:

Google Ads accounts, Meta Business Manager, LinkedIn Campaign Manager
Google Analytics, Google Search Console, Google Tag Manager
CRM accounts and automation tools
Web hosting and domain names
Email marketing accounts
Lead and prospect databases
Social media profiles

Exception: The Agency’s methodologies, internal processes, base templates, and know-how remain the intellectual property of Marketing de Bolsillo.

4. CONTRACTING AND COMMERCIAL PROPOSALS

4.1 Hiring Process

Initial consultation: The client requests a call or a strategic meeting
Diagnosis: Pocket Marketing analyzes the client's needs
Commercial Proposal: A detailed proposal including the scope, timeline, and budget will be sent
Acceptance: The Customer accepts the proposal by digital signature or email
Down payment: The down payment is made according to the agreed terms
Project Launch: "Marketing de Bolsillo" Begins Implementation

4.2 Commercial Proposal

Each Commercial Proposal includes:

Detailed description of the project scope
Specific deliverables and their characteristics
Implementation schedule with key dates
Number of reviews included
Breakdown of total investment
Payment Terms
Project-specific terms

Once accepted by the Customer, the Commercial Proposal becomes an integral part of these Terms.

4.3 Changes to the Scope

Any change to the scope of the project must:

Please submit your request in writing (via email)
Be reviewed by Marketing de Bolsillo
Generate an addendum to the Commercial Proposal with adjustments to the price and schedule
To be formally accepted by the Client

These changes may affect:

The total cost of the project
Delivery dates
Allocated resources

5. PAYMENT TERMS

5.1 Payment Structure

For One-Pay Projects:

Deposit: 50% upon acceptance of the proposal
Final payment: 50% upon final delivery and approval of deliverables

For larger-scale projects, payment may be divided into specific milestones as defined in the Commercial Proposal.

For Monthly Retainers:

First month: Payment in advance at the start of service
Subsequent months: Monthly billing in advance during the first 5 days of each month
Minimum commitment: 3 months (pilot period)

5.2 Payment Methods

The following payment methods are accepted:

Bank transfer or deposit
PSE (Secure Online Payments)
Credit or debit card
Other previously coordinated media

5.3 Currency

All payments are made in Colombian pesos (COP) unless otherwise expressly stated in the Commercial Proposal.

5.4 Billing

Marketing de Bolsillo issues electronic invoices in accordance with DIAN regulations
Invoices include VAT in accordance with current Colombian law
The Customer must provide complete and accurate billing information

5.5 Late Payments

In the event of late payments:

6 days past due: A reminder is sent by email
11 days past due: The project or service is suspended
16 days past due: Late payment interest is charged at the current statutory rate in Colombia
31 days past due: The contract is terminated and the delinquency is reported to credit bureaus in accordance with Colombian regulations

For monthly retainers, failure to pay on time results in:

Immediate suspension of services after 5 days of delinquency
Unable to reactivate active campaigns or services
Reactivation penalty fee equal to 20% of the monthly fee

5.6 Customer Information

The Customer must provide:

Information needed to complete the project within the agreed-upon deadlines
Access to platforms as needed
Approvals within the specified timeframes
Clear feedback on deliverables

Important: Delays caused by a lack of information from the Customer DO NOT automatically extend the delivery dates or exempt the Customer from their payment obligations as set forth in the Commercial Proposal.

If the delay exceeds 15 calendar days, Marketing de Bolsillo reserves the right to:

Reschedule the project with new dates
Apply a rescheduling fee (20% of the total project cost)
Terminate the contract and bill for the work performed to date

6. REVISIONS AND ADJUSTMENTS

6.1 Number of Revisions

Each deliverable includes up to 7 (seven) revisions or adjustments at no additional cost.

The reviews cover:

Text editing, writing, and copywriting
Color changes within the agreed-upon palette
Minor modifications to images, photographs, or graphic elements
Corrections of spelling or grammatical errors
Formatting or style settings

6.2 Adjustments NOT Included

The following are NOT considered minor repairs and require a separate quote:

Complete redesign of a previously approved deliverable
Change in strategy or conceptual approach
Substantial modification of a project's structure
Addition of new deliverables not included in the scope
Changes requested after formal handover and project closure

6.3 Review Process

Marketing de Bolsillo submits the work for review
The client reviews and submits consolidated written feedback
Marketing de Bolsillo implements changes
The process is repeated up to a maximum of 7 iterations
After 7 revisions, any additional changes will be quoted separately

6.4 Final Approval

The Client must formally approve each deliverable by:

Email confirming approval
Signing of the handover document (for large projects)
Express written consent

Important: Once a deliverable has been formally approved, no further revisions will be accepted without an additional charge.

7. INTELLECTUAL PROPERTY

7.1 Ownership of Deliverables

The Customer acquires full ownership and usage rights to all deliverables created specifically for their project upon:

Pay 100% of the agreed-upon amount
Receive formal handover and approval of all deliverables

This includes:

Graphic design (logos, branding, advertising materials)
Websites and Digital Development
Content created (text, videos, photos)
Documented strategies
Customized training materials
Databases created during the project

7.2 Pocket Marketing Property

The following remain the exclusive property of Marketing de Bolsillo:

Internal methodologies and work processes
Base templates and frameworks used
The Agency's expertise and technical knowledge
In-house proprietary tools
The name “Marketing de Bolsillo” and its brand identity

7.3 Third-Party Licenses

For third-party elements used in the project (stock photos, fonts, plugins, etc.):

Marketing de Bolsillo ensures that they are used with the appropriate licenses
The Customer must comply with the terms of those licenses
Marketing de Bolsillo is not liable for any subsequent misuse by the Customer

7.4 Portfolio and Case Studies

Marketing de Bolsillo reserves the right to:

Include your work in your public portfolio
List the customer as a business reference
Create case studies (using anonymized data if necessary)

If the Client requires complete confidentiality, they must specify this in writing before the project begins.

8. WARRANTIES AND POST-DELIVERY SUPPORT

8.1 Warranty for One-Pay Projects

Marketing de Bolsillo offers a 3-month warranty starting from the date of final delivery, which covers:

Correction of technical errors attributable to Marketing de Bolsillo
Bugs or glitches in web development
Minor adjustments resulting from errors in the original implementation
Basic technical support via email

Does NOT cover:

New features or deliverables
Third-party updates (WordPress, plugins, APIs)
Damage caused by the Customer or third parties
Changes requested after formal approval

8.2 Warranty for Monthly Retainers

Retainer clients are covered by a 3-month warranty following the formal termination of the contract, which includes:

Technical support for completed configurations
Access to documentation and training materials
Basic Questions About Process Continuity

8.3 Technical Support

By category:

One-Pay Projects:

Email support (hola@marketingdebolsillo.com)
Response time: 48 business hours

Monthly Retainers (Active):

Email support
Support via WhatsApp (+57 313 255 33 03)
Response time: 24 business hours (email), 4 business hours (WhatsApp for urgent matters)

Business hours: Monday through Friday, 9:00 AM – 6:00 PM (GMT-5, Colombia time)

9. CANCELLATION AND TERMINATION

9.1 Cancellation by the Customer – One-Pay Projects

If the Client decides to cancel a project before its completion:

Work performed:

100% of the work completed and delivered up to the date of cancellation will be charged
All completed milestones and deliverables are submitted

Cancellation fee:

An additional 15% of the total project cost will be charged as a penalty
This penalty covers administrative costs, lost opportunities, and committed resources

Refund:

If an advance payment has been made, the calculation is: (Advance payment) – (Work performed + Penalty)
If the result is negative, the Customer must pay the outstanding balance
If the result is positive, the refund will be issued within 30 calendar days

Example:

Project worth 10,000,000 COP
The customer paid a 50% deposit = $5,000,000 COP
Cancel when 30% of the work has been completed = $3,000,000 COP
15% penalty = 1,500,000 COP
Total amount due = $3,000,000 + $1,500,000 = $4,500,000 COP
The customer has already paid 5,000,000 COP

9.2 Cancellation by the Client – Monthly Retainers

For monthly retainers:

During the pilot period (first 3 months):

Written notice must be given 30 days in advance
The full amount for the current month is charged (no prorated refund)
A 15% penalty is charged on the monthly amount

After the pilot phase:

You can cancel up to 30 days in advance
There is NO cancellation fee
The full amount for the current month is charged

9.3 Cancellation by Marketing de Bolsillo

Marketing de Bolsillo may terminate the contract immediately if:

The customer is more than 30 days past due
The Customer uses the deliverables for illegal activities
The Customer seriously or repeatedly violates these Terms
The Customer provides false or fraudulent information
There is abusive or disrespectful behavior toward the Agency's staff

In these cases:

We charge for all work performed to date
A 15% penalty will be applied if Marketing de Bolsillo deems it appropriate
There is no obligation to reimburse

9.4 Transfer of Assets upon Completion

Upon termination of the business relationship, Marketing de Bolsillo:

Deliver all of the Client's source files and assets
Fully transfer administrative access
Provides documentation of the configurations made
Assist with the transition to the new provider if the customer requests it

Deadline: No later than 15 business days after the formal completion of the project and full payment of outstanding invoices.

10. LIABILITY AND LIMITATIONS

10.1 Responsibilities of Marketing de Bolsillo

The Agency undertakes to:

Provide services with professionalism and quality
Meet the agreed-upon deadlines (subject to the timely receipt of information from the Client)
Maintain the confidentiality of the Client's information
Set up digital assets in the Client's name
Provide training as agreed upon for each project
Communicate transparently and in clear Spanish

10.2 Customer Responsibilities

The Customer agrees to:

Pay on time in accordance with the agreed terms
Provide complete, accurate, and timely information
Approve or reject deliverables within a reasonable timeframe
Respect the intellectual property rights of third parties
Comply with applicable laws and regulations when using the services
Maintain respectful communication with the Bolsillo Marketing team

10.3 Limitation of Liability

Marketing de Bolsillo is not responsible for:

Specific business results (sales, conversions) are not expressly guaranteed
Changes to algorithms on third-party platforms (Google, Meta, etc.)
Suspension of advertising accounts due to third-party policies
Data loss caused by the Customer or third parties
Outages of third-party services (hosting, platforms, APIs)
Misuse of deliverables by the Client
Infringement of third-party rights due to content provided by the Customer
Indirect, incidental, or consequential damages

10.4 Disclaimer of Warranties

THE SERVICES ARE PROVIDED "AS IS."

Pocket Marketing does NOT guarantee:

Specific sales results or viral reach
Specified conversion or engagement rates
Organic search rankings for specific time frames
Ad Campaign Performance
Results that depend on external factors beyond the Agency's control

What we DO guarantee:

Professional execution in accordance with industry best practices
Compliance with the scope defined in the Commercial Proposal
Transparency in processes and results
Training and knowledge transfer

10.5 Indemnification

The Customer agrees to indemnify and hold harmless Marketing de Bolsillo for:

Claims by third parties arising from content provided by the Customer
Infringement of third-party intellectual property rights
Unauthorized use of services or deliverables
Breach of these Terms by the Customer

11. CONFIDENTIALITY AND DATA PROTECTION

11.1 Confidentiality

Both parties agree to:

Keep all sensitive information confidential
Do not disclose confidential information to third parties without authorization
Use confidential information solely for the purposes of the project

The following is considered confidential information:

Sales and Marketing Strategies
Financial data
Information on customers and prospects
Internal, non-public processes
Any information marked as "confidential"

Exception: Information that is already public or that must be disclosed by law is not considered confidential.

11.2 Protection of Personal Data

The processing of personal data is governed by Law 1581 of 2012 and applicable Colombian regulations.

Pocket Marketing as a Manager:

We process the Customer's personal data in accordance with our Privacy Policy
Implement appropriate security measures
We do not sell or share personal data with third parties without consent

Customer as Data Controller:

You are responsible for obtaining the necessary authorizations for any third-party data you provide
You must comply with data protection regulations in your campaigns
Marketing de Bolsillo acts as a data processor when it processes data at the Client’s request

For more information: www.marketingdebolsillo.com/privacidad

12. TRAINING AND KNOWLEDGE TRANSFER

12.1 Training Philosophy

Pocket Marketing stands out for its "learn-as-you-go" approach:

Each project includes training components
We aim to help the client develop strategic autonomy
We document processes so that the internal team can carry them forward

12.2 Included Training

According to the proposal, the following may be included:

Onboarding sessions for configured tools
Training on the use of platforms (Google Ads, Meta Business, CRM)
Workshops on interpreting metrics and KPIs
Training in digital prospecting processes
Process documentation and playbooks

12.3 Additional Training

The Customer may purchase additional business training:

Customized workshops for internal teams
Training focused on specific tools
One-time strategic consulting
Mentoring sessions for sales teams

These are priced separately based on scope and duration.

13. FORCE MAJEURE

Neither party shall be liable for any failure to perform caused by events of force majeure, including:

Natural disasters
Wars, civil conflicts, or terrorism
Pandemics or public health emergencies
Major digital infrastructure outages (internet outages, cloud service outages)
Regulatory changes that make enforcement impossible
Any other event beyond the reasonable control of the parties

In the event of force majeure:

The other party is notified immediately
The affected obligations are temporarily suspended
An alternative solution is being sought in good faith
If the situation continues for more than 60 days, either party may terminate the contract without penalty

14. CHANGES TO THE TERMS

14.1 Right to Amend

Marketing de Bolsillo reserves the right to modify these Terms at any time.

14.2 Notification of Changes

Changes will be notified:

The updated version is available at www.marketingdebolsillo.com/terminos
Sending emails to active customers (for material changes)
30 days' notice for substantial changes

14.3 Acceptance of Changes

For current contracts:

The new Terms apply to renewals and new projects
Projects currently underway continue to be governed by the terms in effect at the time of contracting
The Customer may cancel if they do not accept the new Terms (subject to cancellation provisions)

15. GENERAL PROVISIONS

15.1 Entire Agreement

These Terms, together with each accepted Commercial Proposal and the Privacy Policy, constitute the entire agreement between the parties and supersede any prior oral or written agreements.

15.2 Severability

If any provision of these Terms is held to be invalid or unenforceable by a competent authority, the remaining provisions shall remain in full force and effect.

15.3 Notifications

All official notifications must be sent to:

For the Customer: To the email address provided in the Commercial Proposal

For Marketing de Bolsillo: hola@marketingdebolsillo.com

Notifications are deemed to have been received:

Email: Immediately upon submission (if during business hours) or the next business day
WhatsApp: At the time of read receipt (for non-official communications only)

15.4 Assignment

The Customer may not assign its rights or obligations under these Terms without the prior written consent of Marketing de Bolsillo.

Marketing de Bolsillo may assign this contract in the event of:

Merger, acquisition, or sale of company assets
Corporate restructuring

15.5 Relationship Between the Parties

Marketing de Bolsillo acts as an independent contractor. Nothing in these Terms creates a relationship of:

Company or joint venture
Employer-employee
Lead Agent
Franchisor-franchisee

15.6 Waiver

Failure to exercise any right under these Terms does not constitute a waiver of such right.

16. GOVERNING LAW AND DISPUTE RESOLUTION

16.1 Governing Law

These Terms are governed by the laws of the Republic of Colombia, specifically:

Civil Code and Commercial Code
Law No. 1581 of 2012 (Personal Data Protection)
Law No. 527 of 1999 (Electronic Commerce)
Law 1480 of 2011 (Consumer Protection Act)
Other applicable regulations

16.2 Dispute Resolution

In the event of a dispute, the parties shall follow the following step-by-step process:

Step 1 – Direct Negotiation (30 days) The parties shall attempt to resolve any dispute amicably through direct communication in good faith.

Step 2 – Mediation (30 days) If direct negotiations are unsuccessful, the parties will seek mediation through a recognized conciliation center in Bogotá, D.C.

Step 3 – Arbitration If mediation fails to resolve the dispute, it shall be submitted to arbitration at the Arbitration and Conciliation Center of the Bogotá Chamber of Commerce under the following conditions:

Arbitration in Law
One (1) referee
Language: Spanish
Headquarters: Bogotá, Colombia

Step 4 – Ordinary Jurisdiction For matters that cannot be arbitrated by law, the parties submit to the exclusive jurisdiction of the competent courts of Bogotá, D.C., Colombia.

16.3 Consumer Complaints

Consumers residing in Colombia have the right to file complaints and claims with:

Superintendency of Industry and Commerce (SIC)

Website: www.sic.gov.co
According to the Consumer Protection Act (Law 1480 of 2011)

17. CONTACT

For any questions about these Terms or about Marketing de Bolsillo's services:

HUBMYPYME SAS, operating as: Marketing de Bolsillo

Tax ID: 901708061
Address: 161 54 10 Street, Bogotá, Colombia
Email: hola@marketingdebolsillo.com
WhatsApp: +57 313 255 33 03
Website: www.marketingdebolsillo.com
Hours: Monday through Friday, 9:00 AM – 6:00 PM (GMT-5, Colombia time)

ACCEPTANCE

By accepting a Commercial Proposal, signing a contract, or beginning to use the Services, you acknowledge that:

✅ You have read and understood these Terms and Conditions in their entirety

✅ You have read and agree to our Privacy Policy, available at www.marketingdebolsillo.com/privacidad

✅ You agree to be legally bound by these Terms

✅ Has the legal authority to enter into contracts on their own behalf or on behalf of their company

✅ Please understand that Marketing de Bolsillo does not guarantee specific business results, but it does guarantee professional and transparent service

✅ Understand the policy on revisions, cancellations, and guarantees

✅ Please note that all digital assets created will be owned by the Customer and will be registered in their name

✅ Agrees to pay on time in accordance with the agreed terms

✅ Will provide the necessary information within the required timeframes to ensure the project is carried out properly

This is a legally binding document. Please read it carefully before accepting.

Marketing de Bolsillo is your strategic partner. We combine 360° consulting, trade marketing, and in-house training for companies that want real results with complete transparency.

360° Services

Digital Marketing

Product

Trade Marketing

Business Training

Lead Generation on LinkedIn

Search for Local Businesses/Leads

Contact

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hola@marketingdebolsillo.com

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+57 313 255 33 03

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